Hours per week: 30 hours per week (with a four-day work week available), remote
Term: September 6 – December 31, 2021 with potential to renew for another four months.
Work from home position from anywhere in Canada.
The Starfish Canada is a registered charity that celebrates young environmental leaders by connecting them with a platform for storytelling and a community of change-makers. Since 2010, we have inspired young Canadians to take leadership roles in their communities and to celebrate their peers contributing to the environmentalism movement.
We do this through three programs:
Our peer-to-peer program matches editors with writers. Editors are trained to coach and mentor peers in environment & journalism, then practice learnings by empowering a team of volunteer writers. Those writers are also trained to take technical science, policy and research and turn it into accessible articles for our readers to enjoy.
We offer multiple workshops, including a debate-style session on the intersectionality of environmentalism, discussing climate change from Western-based science and traditional knowledge perspectives, and a speaker’s bureau where environmental change-makers under the age of 25 discuss their innovations and solutions.
Through our Top 25 Environmentalists Under 25 program, these participants receive an award, care packages from environmentally minded businesses, speaking engagement opportunities, media coverage and mentorship by our network of experts. Top 25 award winners leave our program feeling inspired and ready to tackle today’s biggest environmental challenges.
We are looking for a creative and passionate marketer with editing chops to take our award-winning editorial program to the next level while leading email marketing and SEO for our growing charity. Our Digital Marketing Lead and Editor-In-Chief will work collaboratively with our Marketing and Editorial teams, leading the strategic development, planning and execution of how we show up with impactful content through our various channels of content and engagement.
Providing direction on the style and type of content we aim to publish on our journal, which can include monthly themes and series around which to ask writers to ideate and create
Reviewing content to be published on our journal for grammar, style and SEO considerations
Running email marketing campaigns end-to-end, managing email databases and leading our monthly newsletters
Upgrading our email templates using graphics, personalization and advanced features; Ensure prompt and accurate communication with audience via email to improve engagement and minimize unsubscribes
We welcome applications from individuals that do not meet all requirements.
Must be able to communicate in English (aptitude in French is an asset)
Ability to review creative content and ensure it reads on our website in a highly engaging fashion, which includes an understanding of Search Engine Optimization and Search Engine Marketing for online written content
Delivery of content that meets select goals based on predetermined key performance indicators (e.g. increased reach/engagement, decreased bounce rates, etc.)
Demonstrated ability and excellence in editing online content
Proven work experience as an email marketing manager or digital marketing specialist; hands on experience with HTML and content management systems
Ability to provide SEO/SEM and Google Analytics analysis and recommendations in coordination with elements of our website and editorial content web pages
Provide recommendations and execute/manage strategies for content development in coordination with SEO goals – general and keyword specific
Use email marketing programs, concepts and metrics to measure and optimize our email campaigns, to improve open rates, deliverability, click rates, and conversion rates, and to achieve specific business goals
Excellent communication skills between volunteers and community members in an online space
Able to take leadership in their role and collaborate and connect with team members virtually as they work from home
Are a domestic student at a post-secondary institution (due to funding requirements, this is not essential if you self-identify as BIPOC).
A supervisor will be available to guide the manager’s work and clarify any questions regarding their work. One on one meetings with a supervisor will be scheduled to discuss material, tasks and conflicts.
Health and safety are important to our organization. There will be check-in meetings on a weekly basis with a mentor about their work environment and help address any conflicts that may arise through their work or with their supervisors.
To apply for this position, please send your cover letter and resume to email@example.com as soon as possible. This position will be available until we find a successful candidate.
We encourage all people interested in the role that meet the above requirements to apply, including youth, women, LGBTQ2+ peoples and Black, Indigenous, and people of colour. We also encourage you to contact us at the email address above if you require any accommodations during the application process.